A customer will be able to manage his account with Loyalty Points Management. The number of points earned, the points that can be redeemed etc. can all be accessed by the customer. As a result of this, customers increase their usage which will benefit you. With the procurement of a certain number of points, customers can claim to get a gift or get free talk time.

With the introduction of an eStore concept in your website, customers can avail several categories of merchandize from the website. Music, Games and other services such as travel information can be availed through SMS. This will not only increase usage from the customers but also help in increasing the ARPU.